I have always been a builder. My career didn’t start with my first internship; it started with my endless curiosity to turn nothing into something: from building fanbases, subbing TV shows, or documenting languages learning online.
This drive to decode complex systems and make them accessible is what connects my work today.
On one side, I am a Legal Commercial Negotiator closing large enterprise contracts and navigating AI governance. On the other, I am a Cultural Liaison and Experience Designer who connect across borders.
Whether I am drafting a legal playbook, localizing a Web3 project, or building brands like Purple Mirror and Spark Socials, my goal is the same: to translate messy, complex steps into seamless human experiences.
Logic and creativity are often seen as opposites, but in my work, they are inseparable. I am operating at the intersection of law, technology, and human experience.
Nelsy, Multipassionate
Experience Designer
I turn ideas into working systems where people actually feel connected. I built from scratch the entire brand behind the offline dating event Spark Social. As a Consultant for a Web3 Agency, I design “user journeys” that make complex tech feel simple and safe.
Cross-Cultural Liaison
Having lived in different countries and worked in multiple languages, I understand how to navigate the gap between East and West. I spent 15 years immersed in East Asian culture, working closely with Japanese teams launching in over 20 countries and supporting Asian business owners as they enter the EU market.
Disruptive Tech & Digital Educator
I translate complex tech into clear, actionable systems. From building automated Notion playbooks to drafting guides in plain language, I design the ressources teams need to adopt new technology without the friction.
Selected Works & Collaborations
